Friction Labs

We design websites and run AI agents for local businesses — see what we build

Friction Labs

Pricing

One AI front desk. Every channel. One simple plan.

Pick a starting point — we'll dial it in on your free setup call. No setup fees, no long contracts, cancel anytime.

Starter

For solo operators who can't miss a lead.

$297/mo
  • Unified inbox — SMS, web form & 1 social channel
  • AI replies + missed-call text-back
  • Booking calendar + reminders
  • Google review requests
  • Up to 500 conversations / mo
Get started
Most popular

Growth

For growing teams running multiple channels.

$597/mo
  • Everything in Starter, plus:
  • All channels — WhatsApp, IG, Facebook, Google, email
  • AI review replies + social composer & scheduling
  • Automations: sequences, broadcasts, comment-to-DM
  • Ad lead-gen synced into your CRM
  • Up to 2,500 conversations / mo
Get started

Pro

For multi-location & high-volume businesses.

$997/mo
  • Everything in Growth, plus:
  • Priority AI models + custom agent tuning
  • Multi-location / multi-number support
  • Dedicated onboarding + account manager
  • Unlimited conversations
Get started

Need something custom — agencies, franchises, or white-label? Let's talk on the call.

Questions, answered.

Is there a setup fee?

No surprise fees. We scope everything on your free setup call and get you live fast — most businesses are running within a few days.

Do I need technical skills?

None. We connect your channels for you and the AI is configured to your business. You just review what needs a human.

Can I keep my own number and accounts?

Yes. We connect your existing phone number, Google Business, and social accounts — nothing moves, everything just flows into one inbox.

What if I already have a CRM?

We can run alongside it or integrate — your data stays yours, and we never lock it away.

Can I change plans later?

Anytime. Scale up as you grow or down in slow seasons — no long contracts.

Still deciding? Get a free, no-pressure walkthrough.